As a leading social media agency in the Middle East, The Online Project develops and executes social media strategies for Fortune 500 companies and high profile organizations operating in the region. With offices across Jordan, Dubai, and Riyadh, the agency works with thought leaders to socialize brands and create lasting relationships with customers. Working with a nimble team of 35 professionals, The Online Project has an extensive roster of clients including brands like Nestle, Daimler, and Ooredoo.
Nescafe Arabia, Mercedes Benz, Nawras Telecom (Ooredoo)
To celebrate Nescafé’s 75th anniversary, a treasure hunt contest ran on the Nescafé Middle East Facebook Page. The contest kicked off by asking fans to go back to the Page post for April 1, 1938 – the date when Nescafé was born – and find a date clue hidden in the image that would lead them to another post on the Page that posted another date clue, and so on. The 75 fastest eligible contestants who successfully completed the treasure by solving and entering the correct code won a vintage Nescafé can and a special limited edition branded Nescafé coffee mug. The Treasure Hunt generated excitement and hype on the Nescafé Middle East Facebook Page. Fans were very enthusiastic about it, resulting in 892,000 total reach, and 20,727 likes. Total shares: 607